Dreamforce to You 2020 | Healthcare & Life Sciences Customer Events

Driving Actionable Outcomes in Healthcare with Marketing Intelligence and Analytics 12-10-20

Across Healthcare companies, unifying marketing data to gain real-time insights that drive personalized experiences which improve ROI can be a huge challenge. Join this session to hear how we are helping organizations across the Healthcare industry establish data driven marketing intelligence COEs and best practices that empower always on optimizations that encourage high value customer actions and decrease acquisition costs. We will share our thoughts on how leveraging a single marketing source of truth drives organizational alignment, enterprise wide digital transformation and engagement.